Principle #2: Keep Fonts in Harmony by Keeping Them Similar The crucial thing is to ensure that the fonts you select have enough contrast in this aspect. Notice how the different font sizes, styles, and weights distinguish the heading and body text.įactors contributing to the typographic color are the spacing between lines (leading), the spacing between letters (kerning), and the font size. If you’re wondering what visual contrast looks like in real life, look at the example image of fonts below with sufficient contrast. But the contrast isn’t just about practicality - it can make the text more visually appealing, capturing and holding the reader’s attention. Using contrasting fonts makes it easier for readers to distinguish between text sections, like headings and body. One of the main notations we need to create font pairings is to add contrast to our text. 9 Principles to Choose the Right Font Pairings Principle #1: Make Your Text Stand out With Contrast At the same time, they must offer enough contrast to create visual interest and emphasize important information. To achieve this balance, the fonts should complement each other in style, weight, size, color, and spacing. A good font combination requires a careful balance between unity and contrast. However, it’s about more than just selecting any two fonts randomly. The key to the best font combinations is finding fonts that complement each other and create a cohesive look
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